"Fly Swissair to North America"
On the 2nd of May 1947, Swissair's first DC-4 took off from Geneva to New York, with 7 crew members, 28 guests, officials and journalists on board.
The plane took off at night from Cointrin airport to the sound of the Swiss and American national anthems.
In 1949, Swissair's transatlantic flights began with former USAAF C-54 transport aircraft converted into Douglas DC-4s. These aircrafts enabled Swissair to carry 55 passengers from Switzerland to New York's Idlewild Airport (JFK), via a stopover in Gander on the way west. The Swissair DC-4s were in service from 1946 to 1959. At that time, the Swiss airline was a partner of United Airlines.
See the selection The Swissair Poster Collection
Our work consists in safekeeping the artistic heritage of advertising that we consider as a sociological trace of the twentieth century civilization. Our restoration studio proposes unique know-how in the conservation of old paper, of museum mounting and restoration of vintage poster. If you have an original old poster, Galerie 1 2 3 Studio is at your service.
The posters we propose are veritable pieces of historic heritage, which have a collector’s value. We offer a service of authenticity and original vintage poster certification and propose detailed condition reports including an Official Certificate of authenticity.
