To celebrate the renaming of the Time-Life Building in Rockefeller Center to the General Dynamics Building in 1961, the company hosted an exhibition entitled “Dynamic America” that highlighted its history and myriad scientific achievements. Nitsche created a series of six posters to promote the show, each focusing on a division within General Dynamics. The designs juxtapose vintage photographs or illustrations with symbols of modernity, all of which feature in his corresponding corporate history, Dynamic America. This poster reflects Stromberg-Carlson, a telecommunications company dating back to 1894 that General Dynamics acquired in 1955. Shown are radio speakers, electronic transistor switches, and early examples of the telephone. With the acquisition of Stromberg-Carlson (founded in 1894), General Dynamics acquired their long experience in telecommunications and electronics.
See the selection General Dynamics
Our work consists in safekeeping the artistic heritage of advertising that we consider as a sociological trace of the twentieth century civilization. Our restoration studio proposes unique know-how in the conservation of old paper, of museum mounting and restoration of vintage poster. If you have an original old poster, Galerie 1 2 3 Studio is at your service.
The posters we propose are veritable pieces of historic heritage, which have a collector’s value. We offer a service of authenticity and original vintage poster certification and propose detailed condition reports including an Official Certificate of authenticity.
