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Herbert LEUPIN

(1916 – 1999)

“There is no graphically or acting defined Leupin style, but there is only one Leupin”.

Herbert Leupin is one of Switzerland's most popular graphic designers.
He owes his success to the hundreds of posters he designed for Swiss and foreign companies such as Eptinger, Bata, Coca Cola, Bell, Steinfels soaps and Rolex...

Leupin designed his first poster in 1938 for the Swiss Tourist Office (ONST-SVZ), depicting a watch with winter sports scenes depicting the hours.

From 1941 to 1976, Herbert Leupin was also the main poster designer for Eptinger mineral water, producing 37 posters for the company. He even invented the name "Pepita" for Eptinger's new sweetened lemonade, featuring his famous parrot, who adores "the queen of drinks".

In 1956, Herbert Leupin created a poster for Circus Knie featuring a Harlequin clown juggling the 4 letters K N I E on his knee (knie in German), a poster that would become iconic.

His reputation was international, and his posters were exhibited all over the world (Chicago, Toronto, Germany, etc.) and received numerous awards.

"Leupin does not take himself too seriously. He is alternately witty and brilliant, funny and tender. His posters catch your eyes, stick to the memory and often make you laugh…” London Times, 1959

Include sold items

En route pour la Suisse, Essence touristique à prix réduit

1939

CHF 1290.–

En route pour la Suisse

1939

CHF 1290.–

Bell

1939

Price upon request

En route pour la Suisse, avant la lettre

1939

CHF 970.–

Telephonieren

1941

CHF 5850.–

Elna, elektrische Nähmashine

1942

CHF 1350.–

Tenta Storen

1943

CHF 770.–

Bata

1943

CHF 640.–

Furka-Oberalp

1944

CHF 900.–

Savon Steinfels, rendement supérieur

1944

CHF 1170.–

Pantène, la première lotion capillaire vitaminée

1945

CHF 1640.–

Savon Steinfels

1945

CHF 1470.–

Steinfels Seife, Extra ausgiebig

circa 1946

CHF 470.–

Eptinger, trink lieber

1947

CHF 1960.–

Eptinger...trink lieber Eptinger !

1947

CHF 1360.–

Xyreen, Rasierwasser

1947

CHF 650.–

Bell, Bindoni

1948

CHF 1170.–

Furka-Oberalp, 2ème édition

1949

CHF 950.–

Floris

1949

CHF 1460.–

Perilli Vermouth

circa 1950

CHF 930.–

Foire Suisse d'Echantillons, Bâle

1950

CHF 780.–

Eptinger ...lupenrein, gesund!

1951

CHF 1150.–

Fussganger, Warte, Gehe....auf Bata

1952

CHF 490.–

Bâle, au bord du Rhin, Suisse

1952

CHF 1250.–

New

Vermouth Noblesse

1952

CHF 1250.–

Provinor, jus de raisins du Valais - Provins

1953

CHF 590.–

Pause, Trink Coca Cola

1953

CHF 2230.–

Ford, 50 Années plus de 40 millions

1953

CHF 970.–

Bière Suisse

1953

CHF 790.–

Provinor, Walliser Traubensaft, Provins - Valais

1953

CHF 590.–

Bière Suisse

1953

CHF 690.–

Bata

1954

CHF 730.–

24me Salon Internationale automobile moto cycle Genève

1954

CHF 1260.–

Fiera Svizzera, Basilea

1954

CHF 640.–

Grindelwald

circa 1955

Price upon request

Bata

1955

CHF 1170.–

Bata

1955

CHF 2360.–

Cigarettes Maryland, Stella Filtra

1956

CHF 1170.–

Paper Mate new Capri

1956

CHF 930.–

Davos Parsenn, Schweiz - Switzerland - Suisse - Svizzera

1956

CHF 2160.–

Cigarettes Maryland, Stella Filtra

1956

CHF 840.–

Paper Mate new Capri

1956

CHF 790.–

Renault Dauphine

1956

CHF 930.–

Schweitzer Mustermesse, Basel

1957

CHF 390.–

Dauphine Renault

1957

CHF 1250.–

Foire Suisse, Bâle

1957

CHF 290.–

Schweizer Mustermesse, Basel

1957

CHF 290.–

Globus, Freizeit-Dein zweites Leben!

1958

CHF 570.–

Pepita

1958

Price upon request

Pepita grapefruit

1959

CHF 790.–

Lausanne Imprimeries Réunies S.A., Typo, Offset

1959

CHF 1290.–

TAT, Kräftig!

1959

CHF 870.–

Eptinger

1959

CHF 870.–

Lausanne Imprimeries Réunies S.A., Typo, Offset

1959

CHF 460.–

Bata Air-Boot, la botte avec aération

1960

CHF 330.–

Davos Parsenn, Schweiz

1960

CHF 1960.–

Pepita Grapfuit

1960

CHF 320.–

Eptinger

1960

CHF 930.–

Pepita ... das echte

1961

CHF 370.–

Eptinger

1961

CHF 690.–

Knie

1961

CHF 990.–

Eptinger

1962

CHF 720.–

Genève, Salon International de l'Auto

1962

CHF 970.–

Bata 39.90 swiss made: pluie, averses, froid, neige, boue, verglas

1963

CHF 560.–

TAT, ...sachen!

1963

CHF 590.–

Cirque Knie

circa 1965

CHF 990.–

Brissago e Ronco s/Ascona

1968

CHF 860.–

Sonntagsbillette, SBB, Einfach für retour

1970

CHF 760.–

Genève, 41e Salon Auto, 1971

1971

CHF 450.–

Genève, 41ème Salon Auto, 11-21 Mars 1971

1971

CHF 830.–

Pepita

1974

CHF 830.–

Basler Revue

1974

CHF 610.–

Eptinger

1976

CHF 750.–

Knie, 175 Jahre Dynastie Knie, Zürich

1978

CHF 430.–

Grosser FlohMärt im WBZ Reinach BL

circa 1978

CHF 460.–

CFF Super

1978

CHF 960.–

Lascaux, Symphonie des couleurs

1979

CHF 490.–

Les centres de production du groupe Rentsch

circa 1980

CHF 330.–

Knie

1985

CHF 430.–

Knie, Mit Moskauer Circus

1985

CHF 430.–

Rheinknie Session

1991

CHF 490.–

Festa Federale di Musica Lugano

1991

CHF 490.–

30 Jahre Zihlmann, Musik im Basel

1992

CHF 470.–

Botty

1993

Price upon request

Knie

circa 1995

CHF 530.–

Knie, Karl's Kühne Gassenschau

circa 1999

CHF 175.–

Knie, the sea-lion

2002

CHF 490.–

Knie, Vive le cirque

2002

CHF 175.–