"The most beautiful business card that Nice could wish for."
In 1950, Chagall moved to the Côte d'Azur (Vence then Saint-Paul de Vence) and remained there until his death. In the early 1960s, the mayor of Nice asked Chagall to design a poster to promote Nice and the Côte d'Azur. Chagall created this poster "Nice, Soleil, Fleurs" showing a mermaid holding a huge bouquet of flowers above the famous Baie des Anges; the colour blue, Chagall's favourite colour, representing the Mediterranean.
Rare poster finely printed in lithography by Chagall himself on the Mourlot printing presses in Paris.
Reference: Sorlier "Les affiches de Chagall, p39, La baie des Anges 1962, proof with text."
Our work consists in safekeeping the artistic heritage of advertising that we consider as a sociological trace of the twentieth century civilization. Our restoration studio proposes unique know-how in the conservation of old paper, of museum mounting and restoration of vintage poster. If you have an original old poster, Galerie 1 2 3 Studio is at your service.
The posters we propose are veritable pieces of historic heritage, which have a collector’s value. We offer a service of authenticity and original vintage poster certification and propose detailed condition reports including an Official Certificate of authenticity.
